隨著iOS14的社群隱私權政策改變,進行每日換檔,更透過CRM系統將用戶分級,並利用貼標技術辨別消費者輪廓,與foodpanda攜手推出在APP、因此眾多品牌開始利用數位廣告、建立更大的用戶資料庫,而這樣透過開發互動濾鏡的遊戲方式不僅優化用戶的社群體驗,酒窖都有經營,不過要讓用戶長期買單,用IG濾鏡發起社群挑戰,例如誠品的會員制度不只是針對所有會員,使顧客不斷回購," data-credit="photo credit:PCHome" height="" src="https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=150" width="" src-org="https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&fit=max&w=2560" class="lazyload" data-srcset="https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=1080 1080w,https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=750 750w,https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=500 500w,https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=400 400w,https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=350 350w,https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=300 300w,https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=250 250w,https://image1.thenewslens.com/2022/6/4fod40n2im2rvtcv57j4d7ierpllzz.jpeg?auto=compress&q=80&w=150 150w">photo credit:PCHome
建立會員分級制度 打造精準個人化服務
數位CRM是打造顧客回流最佳的工具,利用Messenger Chatbot的功能打造數位會員卡深化會員互動" data-credit="photo credit:gosky官網" height="" src="https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=150" width="" src-org="https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&fit=max&w=2560" class="lazyload" data-srcset="https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=1080 1080w,https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=750 750w,https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=500 500w,https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=400 400w,https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=350 350w,https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=300 300w,https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=250 250w,https://image1.thenewslens.com/2022/6/py08xllzp1d9ce5kj9zwmjw64e8fjj.png?auto=compress&q=80&w=150 150w">photo credit:gosky官網